Quietly Brilliant

HTC

OUR ROLE

Creative Concept

Production

Video

Showcasing HTC technology while reinforcing HTC’s brand promise: “Quietly Brilliant”.

context

The campaign highlighted HTC innovations that improved the phone’s  user experience and made it more enjoyable, while reinforcing HTC’s brand  promise: “Quietly Brilliant”.

collaboration

As part of HTC's “Quietly Brilliant” campaign, SpecialGuest created a series of  stories for five different HTC devices -- each targeted to a different segment  and with a range of different communications.

concept

SpecialGuest created unique stories through a paper-world style that fit with  the "Quietly Brilliant" brand and all stories were written, designed, directed, and produced by SpecialGuest.

OUR ROLE

Creative Concept

Production

Video